Coaches to receive queer education

Queer education will from now on be implemented in coaches’ training. The secretary-general of ÍSÍ, the National Olympic and Sports Association in Iceland, encourages sports clubs to be vigilant to queer prejudice.

Ragnhildur Skúladóttir, director of education within ÍSÍ, the National Olympic and Sports Association. Screenshot taken from the website of ÍSÍ.
Ragnhildur Skúladóttir, director of education within ÍSÍ, the National Olympic and Sports Association. Photo: a screenshot taken from the website of ÍSÍ.

“We reacted immediately by having a meeting with representatives from Samtökin ’78 and Styrmir, where we discussed how we could increase awareness within the organization. As a result, we made an agreement with Samtökin ’78 to have this meeting tomorrow, where María Helga Guðmundsdóttir, sports achiever, will give a talk,” says Ragnhildur Skúladóttir, director of education within ÍSÍ, the National Olympic and Sports Association. ÍSÍ holds regular lunchtime meetings, open to everyone, and on Wednesday the topic will be queer athletes.

“We think it’s very important that the person giving the talk is an athlete herself and knows the lingo, so to speak. Her lecture will be recorded and made accessible on ÍSÍ’s website and will be part of online courses that we run for coaches. María Helga is also going to prepare some exercises and questions to be pondered after watching the video.”

“We’ll continue our collaboration with Samtökin ’78 and encourage our clubs to be vigilant to queer prejudice as well as other kinds of prejudice. We do not want any kind of prejudice to thrive within the organization.”

ÍSÍ runs three online courses a year for coaching training, the next one starting in June and this material will be included in Course II already then.

“We’re very excited about this and looking forward to the meeting tomorrow; hopefully there will be a good turn out,” says Ragnhildur.

Líney Rut Halldórsdóttir, is the secretary-general of The National Olympic and Sports Association of Iceland (ÍSÍ). Screenshot from the website of ÍSÍ.
Líney Rut Halldórsdóttir, is the secretary-general of The National Olympic and Sports Association of Iceland (ÍSÍ). Screenshot from the website of ÍSÍ.

Líney Rut Halldórsdóttir, secretary-general of ÍSÍ, says that when the discussion arose in the media, with GayIceland’s series of articles about queer prejudice in sports, she hadn’t known the extent of the matter; it hadn’t come across her desk as secretary-general of the National Olympic and Sports Association. “Of course we reacted quickly; we were surprised that this was such a big problem. I’m not aware of any negative reaction amongst our people, on the contrary it made people think and become more aware and we all wanted to do something about it, right away.”

The lecture tomorrow will be used as part of coaches’ training material for the next four years. “We’ll continue our collaboration with Samtökin ’78 and encourage our clubs to be vigilant to queer prejudice as well as other kinds of prejudice. We do not want any kind of prejudice to thrive within the organization,” says Líney.

As said before karate instructor María Helga Guðmundsdóttir, one of the athletes who stepped up in March and criticized ÍSÍ for not dealing with queer prejudice within the organization, is now preparing to give a talk at the open lunchtime meeting at ÍSÍ on Wednesday. “Yes, I will be speaking on behalf of Samtökin ’78 – it’s an open meeting and we encourage people to attend, especially athletes. ÍSÍ holds these events regularly and I understand the attendance is always good so I’m just looking forward to it and to see what kind of reception it will get.”

What are your key points going to be? “My talk will be especially aimed at people working for and training within the organization. I’m going to show what the viewpoint of queer athletes is in regards of being part of the community of sports and what we as athletes can do to create a good, open community where everybody can participate as peers and become achievers as peers.”

Karate instructor María Helga Guðmundsdóttir thinks it’s important to open up a discussion on queer prejudice and bullying in sports in Iceland. She will be giving a lecture
Karate instructor María Helga Guðmundsdóttir thinks it’s important to open up a discussion on queer prejudice and bullying in sports in Iceland. She will be giving a lecture on queer matters at an open lunchtime meeting at ÍSÍ on Wednesday. Photo/Þorsteinn Yngvi Guðmundsson

Your lecture will be recorded and used as part of training for coaches; why is it important that they and other ÍSÍ staff listen to your lecture? “Because it’s more likely than not, considering how many people are relatively queer, that all coaches will at some point be working with a queer person and that we will all be training with a queer person. And it’s incredibly easy to take initiative with very small and simple gestures to create an environment that’s safe and welcomes queer people rather than shunning them, giving them the silent treatment or something worse. Note that it’s very often the silence and the uncertainty of how they will be received that discourages them from being open about their orientation and makes them insecure in showing initiative. I don’t think people understand how difficult the silence can be, even though there’s absolutely no harm meant.”

Your talk will be used as education material within ÍSÍ for the next four years, is that right? “Yes, it will be accessible on ÍSÍ’s website along with some exercises or thought-provoking reading material. In four years’ time there will hopefully be need for reviewing the material and update it and I believe that both parties have every intention to continue this collaboration indefinitely. But we’ll see what happens in the next four years.”

Other organizations, such as KSÍ that are actually holding this meeting too, have voiced an interest in receiving queer education especially. Will they be able to use this material? “When Samtökin ’78 and Styrmir had that meeting with ÍSÍ, there were in fact reps from KSÍ there too and they are very interested in the talk I’m giving and what comes out of it. However, their training courses are always taught on-campus so we have to look into whether to adapt the material more to their needs.”

An ad for the event which takes place tomorrow. More on Facebook.
An ad for the event which takes place tomorrow. More on Facebook.

Á. Óskarsson
Á. Óskarsson

Á. Óskarsson offers a variety of products and services to sports centers, swimming pools, schools, kindergartens, and the general public. The company specializes in sport-related products, activity-focused games, and a wide range of solutions for sports facilities.

Á. Óskarsson has been involved in numerous big projects related to building sports facilities and has made it their benchmark to offer good quality products and equipment since the company was founded.

See links to social media in the upper left-hand corner


Á. Óskarsson selur fjölbreytt vöruúrval fyrir íþróttahús, sundlaugar, skóla og leikskóla og einnig ýmsar vörur til einkaafnota. Fyrirtækið selur vörur til íþróttaiðkunnar og leikja ásamt því að bjóða upp á ýmsar lausnir fyrir íþróttamannvirki.

Á. Óskarsson hefur komið að fjölda stórra verkefna við byggingu íþróttamannvirkja og hefur frá stofnun kappkostað að bjóða vandaðar og endingargóðar vörur.

Tenglar á samfélagsmiðla eru í efra horninu vinstra megin.



    Blush was founded in 2011 when it started selling high quality sex products. The goal from the beginning was to change the market and take the discussion about sex products to a higher level. Today Blush provides professional services in a pleasant environment that fulfills different needs, both for individuals and couples. Blush respects diversity and wants to set a good example in all of its messaging to target audiences. Sexual health and equality in sex is important and Blush wants to focus on those issues through education and open discussion. Blush works in a socially responsible manner for society, their customers and the environment.

    Check out Blush’s website:

    Omnom Chocolate
    - award-winning chocolate maker

      Omnom Chocolate is an Icelandic craft chocolate company based in Reykjavík. We produce handcrafted chocolate from organic cacao beans sourced ethically and sustainably. We’ve developed direct relationships to create premium chocolate with fine flavor cacao beans.

      Our creative flavors are carefully crafted by meticulous chocolate makers. The cacao beans are roasted, winnowed, ground, and refined into melty-smooth chocolate.

      Omnom’s process is one of constant exploration, invention, and experimentation. If it doesn’t please us, if something isn’t absolutely delicious, there’s no reason to be doing it. So, we always start with our taste buds and follow our instincts. Our team searches for the finest ingredients in the world and new ways to improve chocolate. This obsession with knowing where our ingredients come from has led us around the corner to dairy farms in the Icelandic countryside and all the way to rainforest cacao farms of Nicaragua.

      In only a few short years, we’ve grown from our 50 sq. m. petrol station space and become an award-winning chocolate maker. Now, with our headquarters in 101 Reykjavík, our chocolate is sent out around Iceland and all over the world.

      At the end of the day, our goal is to make chocolate.




        Nasdaq (Nasdaq: NDAQ) is a global technology company serving the capital markets and other industries. Our diverse offering of data, analytics, software and services enables clients to optimize and execute their business vision with confidence.

        With over 4,300 employees in 39 offices around the world, at Nasdaq we all contribute to the success of the company and its culture, and each one of us has the ability to make a difference. When it comes to our core mission and values, we embrace the role of Diversity, Inclusion and Belonging (DIB) as a fundamental driver of our corporate growth, workplace culture and market development. We strive to create a culture that embraces the power of different perspectives—a culture where people’s unique backgrounds and different experiences helps us fuel innovation and support our clients around the world.

        Our unique position at the center of the capital markets allows us to see firsthand how these values have redefined corporate culture and success, deepening and accelerating our own commitment to champion inclusive growth and prosperity, as we strive to create more equitable opportunities to help people of all backgrounds reach their full potential. Most notably, we published our diversity statistics for the first time in 2020. These metrics serve as a quantitative assessment of where we are today and help determine what strategies we need to adopt to enhance diversity in the workplace. We recognize that we have much work to do, but we are steadfast in our commitment to creating a diverse and inclusive culture—one that reflects the communities in which we live, allows all employees to be their true, authentic selves and fosters individual growth and achievement.

        As we move forward together, we will continue advancing diverse ideas and perspectives that help fulfill the promise of a more inclusive and prosperous world. We aim to set the pace for rethinking capital markets and economies anywhere and everywhere. To learn more about the company, technology solutions and career opportunities, visit us on LinkedIn, on Twitter @Nasdaq, or at

        Blue Lagoon
        - One of the 25 Wonders of the World

        Named by National Geographic as one of the 25 Wonders of the World, the Blue Lagoon is a shimmering expanse of warmth, relaxation, and rejuvenation. Its unique geothermal seawater
        comes from 2.000 meters within the earth where seawater and freshwater converge in a tectonic realm of porous lava and searing heat. Propelled by extreme pressure, the water ascends to the earth’s surface, emerging enriched with silica, algae, and minerals—the elements that endow Blue Lagoon geothermal seawater with its radiant, healing properties.

        From its humble beginnings in the shadows of a geothermal power plant, Blue Lagoon has evolved into a world of wonder, now encompassing two hotels, three restaurants, three
        geothermal lagoons, a subterranean spa, a renowned line of skin care, a thriving research center, and a wealth of spa and refreshment facilities.

        Achieving harmony with the volcanic landscape, the lagoon and its surrounding architecture embody the unification of the man-made and the natural, and adhere to the highest principles of sustainability.

        The Blue Lagoon. A wonder of the world. A world of wonder.

        - leading financial institution

        Landsbankinn is a leading Icelandic financial institution. It offers a full range of financial services and is the market leader in the Icelandic financial service sector with the largest branch network.

        The present bank was established on 7 October 2008 but the history of its predecessor dates back to 1886. The bank is owned by the National Treasury of Iceland, which holds 98.2% of its share capital, and other shareholders who own 1.8%.

        Landsbankinn’s strategy is to provide comprehensive financial services that meet customer’s needs. It emphasizes providing exemplary service to customers, developing e-banking for their convenience, increasing the efficiency of support functions, modernizing its technology and ensuring effective utilization of its balance sheet.

        The bank’s vision is to be exemplary and its role is to be a trusted financial partner.

        Special emphasis is placed on promoting a performance-oriented culture in the bank. To follow up on the implementation of this strategy, the bank has defined key goals which are measured regularly to determine progress. These goals include, for example, customer satisfaction and loyalty, profitability, cost efficiency and the correlation between risk appetite and employee satisfaction.

        Landsbankinn wishes to lead the development of a sustainable society in Iceland by integrating economic, social and environmental concerns in its operations. The Bank aims to ensure that both its owners and society at large benefit from its activities.

        It intends to achieve this aim by building solid infrastructure and a strong team of 1.100 employees, by listening to its customers and by respecting and encouraging its employees to actively participate in their community. Landsbankinn was a founding member of Festa, a Centre for Corporate Social Responsibility, and is a member of the UN Global Compact.

        Landsbankinn has been a proud sponsor of the Reykjavik Pride since it was first celebrated in Iceland.

        - get inspired

        Dohop allows people to find the cheapest flights available with just one click. Founded in Reykjavik in 2004, it is the only Icelandic company of its kind and quickly became the go-to tool for finding cheap flights among the locals. Dohop finds the best deals among hundreds of different airlines and online travel agencies, to make sure that the user is getting the cheapest price. Dohop also offers hotel and car rental search engines, so users can make all of their travel bookings from a single website.

        Dohop‘s specialty is finding so-called “self-connect” flight options, which can save travelers money by booking a ticket through two or more different airlines. The ability to look for these self-connect option is what sets Dohop apart from its competition, as it can save people hundreds of dollars on certain routes.

        More recently, Dohop has developed a unique product called Dohop Go!, which allows users to check for the cheapest available flights from their home airport. This tool is perfect for those who are looking for travel inspiration but are not willing to overpay for their flight ticket. Dohop Go! is now available in the Dohop Flights App, both for Android and iOS, along with its traditional flight, hotel, and car search engines. “

        VSÓ Ráðgjöf


          VSÓ Ráðgjöf er alhliða ráðgjafar- og verkfræðifyrirtæki sem leggur áherslu á trausta og faglega þjónustu sem tryggir viðskiptavinum hagkvæmustu lausnir hverju sinni, skilar raunverulegum árangri og stuðlar að samkeppnisforskoti.  Á skrifstofum VSÓ í Reykjavík og í Noregi starfar yfir 80 manna samhentur hópur verkfræðinga og annarra tæknimenntaðra starfsmanna.

          - for all your Apple needs

          From starting out as a proper startup with only a good idea and the need to change things, to becoming an established company with 6 employees. Starting from scratch and expanding organically has allowed us to love our expansion and take our customers on the ride with us.

          Macland is located at Laugavegur 23 (101, Downtown Reykjavik)
          For all your Apple needs. We are here.

          Ísey skyr
          - once tasted never forgotten

          Our Story
          Once upon a time, 1,100 years ago in fact, Nordic settlers began arriving in Iceland. They brought with them the skills and knowledge for producing skyr. As time passed, the know-how and recipe for this nutritious food slowly faded out elsewhere in the Nordic region. Luckily, the Icelandic skyr-making tradition continued.

          For centuries, Icelandic skyr formed a cornerstone of the national diet, helping to keep people strong in living conditions that were often harsh. On family farms countrywide, it was the women who nurtured this dairy and passing on both the recipe and the original Icelandic skyr cultures from mother to daughter.

          Ísey skyr builds on this remarkable legacy. It was some of those very same women, the recipients of their mothers’ expertise, who, around 90 years ago, taught Icelandic dairy scientists the art of skyr-making. The production process is more high-tech these days, and the quality standards more rigorous. However, the basic recipe and the use of original cultures to ferment the skimmed milk remain the same. Protein rich, fat-free, creamy and delicious – Ísey skyr is as relevant to consumers now as it was all those centuries ago.
          This is our secret and you are in on it

          You can read more about Ísey skyr on our website.

          Contact Us

          Thank You. We will contact you as soon as possible.