Not being queer will be a challenge

Helga Baldvins Bjargardóttir is the newly hired director of Samtökin ’78 and will take office in January. Helga has a law degree with specialisation in human rights. She also holds a BA in social pedagogy and for the past two years she’s been a consultant at Stígamót – Education and Counseling Center for Survivors of Sexual Abuse and Violence, specialising in the issues of disabled victims. Helga has also vast experience of human rights consultancy in the public sector, within the Ministries of Welfare and the Interior and for a number of municipalities. GayIceland was curious to know more about the new director and hear about her vision and ideas for the organization.

Helga Baldvins Bjargardóttir is the newly hired director of Samtökin ’78 and will take office in January.
Helga Baldvins Bjargardóttir is the newly hired director of Samtökin ’78 and will take office in January.

Congratulations on the new job,  how do you feel about it? “I‘m incredibly excited and honored to get the chance to work with such a great human rights group although I know it‘s not been the easiest time for the organization, with all the unrest that‘s been going on lately. I‘m not a member, I‘m not queer but I’m incredibly grateful for having been given this chance and hope that my education and experience will prove useful.”

Why did you apply? “Honestly, I wasn‘t going to at first, I was considering another job. But then my friend suggested this position and at first I told her I couldn‘t become the director of an organization I wasn‘t a member of. But she in return asked me whether that might not be an advantage so I thought about it and decided to apply and then leave the choice up to the board; it would be their decision whether they wanted me and my human rights knowledge and experience. Or someone else who would also be a member of the organization – and I would have understood that completely.”

Do you have any experience of campaigning for queer rights and issues? “Not directly. I‘m very interested in marginalization of minority groups and how we define them and I have somewhat specialized in the issues of disabled people. But once you‘ve studied one subordinate group in society, how prejudice affects the way they’re treated by others and the system and so on, then you can easily transfer that to other subordinate and marginalized groups.”

“I‘m incredibly excited and honored to get the chance to work with such a great human rights group although I know it‘s not been the easiest time for the organization, with all the unrest that‘s been going on lately.”

Have you had a similar job before? I‘m used to working for rights, I‘ve educated people about human rights and prejudice and contributed to changing laws to ensure human rights – both of my law theses had a practical angle so they could be utilized by the ministries to improve the rights of disabled people. But I haven’t had a job as a director before, no.”

Have you always been this interested in human rights? “I think it might just be a character trait. My sister says I’ve been like this since school, where I refused to attend birthday parties unless the whole class was invited. I’m of course a feminist and have been fighting against prejudice and degrading attitudes towards women since I was 17; I was a member of Bríet, the feminist association for young women, and one of the editors of Vera, a feminist rights magazine, and have been an activist in fighting against rape culture and other kinds of violence in society. I was just brought up to these values that you should show everyone respect and that it’s not all right to exclude some people or treat people badly. My grandmother was a passionate fighter for animal rights so maybe I inherited some of her spirit.”

Helgar with her daughter, Elinborg Jóhanns. She also has a son, Björgvin Arnar and is married to Björn Önundur Arnarsson (in the car next to her on main photo).
Helga with her daughter, Elinborg Jóhanns. She also has a son, Björgvin Arnar and is married to Björn Önundur Arnarsson (in the car next to her on main photo).

Do you have passion for queer rights and issues or do you connect with them personally? “I’ve just followed the discussion of suppression and marginalization and watched the queer rights campaign. I’ve participated in Reykjavík Pride and so on and one of the things I’ve admired about Samtökin ’78 is how they fight for their rights, such as working in co-operation with the Church of Iceland when they pursued civil partnership and same-sex marriage. And I also find it commendable that they’re so in touch with the grass root work but at the same time, have a very clear vision of its ethos. That’s not a given in all such organizations.”

You’re not queer yourself, aren’t you afraid of being criticized for that by members of the organization, e.g. for not being able to put yourself in their shoes? “I’m not afraid of that, I fully expect that and actually think that people should question that. As I say, it can be a pro and a con. It’s a pro that the director, who’s essentially an employee of the board, can be completely independent and do their job without their own personal stance getting in the way. But I’m definitely wary of not being able to put myself in the shoes of queer people and that’s going to be my challenge, to be on my toes and try to understand all the different issues. Samtökin ’78 is of course an umbrella organization for many diverse groups but I think that my experience of working for the rights of disabled people and for victims of violence gives me a deep insight into the basis. And the basis of discrimination and prejudice is of course that we decide that people who are in any way different, are worth less and we allow ourselves to treat them differently than we would a white, middle-aged, no disabled, heterosexual man.”

“My biggest challenge will probably be persuading people that I can handle this job without being queer.”

There’s been a lot of conflict and unrest lately within Samtökin, does that not intimated you? To some extent, yes, but at the same time it’s a compelling challenge and an opportunity to work towards solidarity and union again.”

As director, will you follow the lines laid by the board or will you bring something new to the organization? “I see my role first and foremost as channelling the board’s ideas and aims. I’m intrigued by this notion of multidimensional discrimination, that we are aware that there’s not just one group of queer people but e.g. queer disabled people and queer refugees and so on. I think that one of the more exciting aspects of the organization is that they can bring various groups together and I have my own ideas, opinions and experience that I’ll definitely use to propel the rights campaign of all these people.”

My sister says I’ve been like this since school, where I refused to attend birthday parties unless the whole class was invited, says Helga when asked if she’s always been interested in human rights.
My sister says I’ve been like this since school, where I refused to attend birthday parties unless the whole class was invited, says Helga when asked if she’s always been interested in human rights.

What’s the first thing you’ll be doing when you start the new job? “Well, the schedule for the first three months is pretty hectic, with the annual meeting coming up amongst other things. So I’ll be quite busy with that, on top of settling in and learning the ropes.”

What do you think are the biggest challenges that Samtökin ’78 are facing now? “My biggest challenge will probably be persuading people that I can handle this job without being queer. But after having gone through the financial statements of the organization, I’ve found that the budget they receive is an absolute disgrace, considering the work they do. They do a lot of counseling and work on many information campaigns within society and this is a human rights organization and they should simply be well supported by the state; they’re the civil society of society. Then of course, there’s a lot of work ahead to rebuild trust and union amongst members; I think it’s a good sign that these conflicts haven’t dissolved the organization and there are so many amazing people there that I don’t think it’s going to be a problem, but it’s going to be an effort.”

Á. Óskarsson
Á. Óskarsson

Á. Óskarsson offers a variety of products and services to sports centers, swimming pools, schools, kindergartens, and the general public. The company specializes in sport-related products, activity-focused games, and a wide range of solutions for sports facilities.

Á. Óskarsson has been involved in numerous big projects related to building sports facilities and has made it their benchmark to offer good quality products and equipment since the company was founded.

See links to social media in the upper left-hand corner

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Á. Óskarsson selur fjölbreytt vöruúrval fyrir íþróttahús, sundlaugar, skóla og leikskóla og einnig ýmsar vörur til einkaafnota. Fyrirtækið selur vörur til íþróttaiðkunnar og leikja ásamt því að bjóða upp á ýmsar lausnir fyrir íþróttamannvirki.

Á. Óskarsson hefur komið að fjölda stórra verkefna við byggingu íþróttamannvirkja og hefur frá stofnun kappkostað að bjóða vandaðar og endingargóðar vörur.

Tenglar á samfélagsmiðla eru í efra horninu vinstra megin.

Webpage/vefsetur

Blush

    Blush was founded in 2011 when it started selling high quality sex products. The goal from the beginning was to change the market and take the discussion about sex products to a higher level. Today Blush provides professional services in a pleasant environment that fulfills different needs, both for individuals and couples. Blush respects diversity and wants to set a good example in all of its messaging to target audiences. Sexual health and equality in sex is important and Blush wants to focus on those issues through education and open discussion. Blush works in a socially responsible manner for society, their customers and the environment.

    Check out Blush’s website: https://blush.is/

    Omnom Chocolate
    - award-winning chocolate maker

      Omnom Chocolate is an Icelandic craft chocolate company based in Reykjavík. We produce handcrafted chocolate from organic cacao beans sourced ethically and sustainably. We’ve developed direct relationships to create premium chocolate with fine flavor cacao beans.

      Our creative flavors are carefully crafted by meticulous chocolate makers. The cacao beans are roasted, winnowed, ground, and refined into melty-smooth chocolate.

      Omnom’s process is one of constant exploration, invention, and experimentation. If it doesn’t please us, if something isn’t absolutely delicious, there’s no reason to be doing it. So, we always start with our taste buds and follow our instincts. Our team searches for the finest ingredients in the world and new ways to improve chocolate. This obsession with knowing where our ingredients come from has led us around the corner to dairy farms in the Icelandic countryside and all the way to rainforest cacao farms of Nicaragua.

      In only a few short years, we’ve grown from our 50 sq. m. petrol station space and become an award-winning chocolate maker. Now, with our headquarters in 101 Reykjavík, our chocolate is sent out around Iceland and all over the world.

      At the end of the day, our goal is to make chocolate.

       

      Nasdaq

         

        Nasdaq (Nasdaq: NDAQ) is a global technology company serving the capital markets and other industries. Our diverse offering of data, analytics, software and services enables clients to optimize and execute their business vision with confidence.

        With over 4,300 employees in 39 offices around the world, at Nasdaq we all contribute to the success of the company and its culture, and each one of us has the ability to make a difference. When it comes to our core mission and values, we embrace the role of Diversity, Inclusion and Belonging (DIB) as a fundamental driver of our corporate growth, workplace culture and market development. We strive to create a culture that embraces the power of different perspectives—a culture where people’s unique backgrounds and different experiences helps us fuel innovation and support our clients around the world.

        Our unique position at the center of the capital markets allows us to see firsthand how these values have redefined corporate culture and success, deepening and accelerating our own commitment to champion inclusive growth and prosperity, as we strive to create more equitable opportunities to help people of all backgrounds reach their full potential. Most notably, we published our diversity statistics for the first time in 2020. These metrics serve as a quantitative assessment of where we are today and help determine what strategies we need to adopt to enhance diversity in the workplace. We recognize that we have much work to do, but we are steadfast in our commitment to creating a diverse and inclusive culture—one that reflects the communities in which we live, allows all employees to be their true, authentic selves and fosters individual growth and achievement.

        As we move forward together, we will continue advancing diverse ideas and perspectives that help fulfill the promise of a more inclusive and prosperous world. We aim to set the pace for rethinking capital markets and economies anywhere and everywhere. To learn more about the company, technology solutions and career opportunities, visit us on LinkedIn, on Twitter @Nasdaq, or at www.nasdaq.com.

        Blue Lagoon
        - One of the 25 Wonders of the World

        Named by National Geographic as one of the 25 Wonders of the World, the Blue Lagoon is a shimmering expanse of warmth, relaxation, and rejuvenation. Its unique geothermal seawater
        comes from 2.000 meters within the earth where seawater and freshwater converge in a tectonic realm of porous lava and searing heat. Propelled by extreme pressure, the water ascends to the earth’s surface, emerging enriched with silica, algae, and minerals—the elements that endow Blue Lagoon geothermal seawater with its radiant, healing properties.

        From its humble beginnings in the shadows of a geothermal power plant, Blue Lagoon has evolved into a world of wonder, now encompassing two hotels, three restaurants, three
        geothermal lagoons, a subterranean spa, a renowned line of skin care, a thriving research center, and a wealth of spa and refreshment facilities.

        Achieving harmony with the volcanic landscape, the lagoon and its surrounding architecture embody the unification of the man-made and the natural, and adhere to the highest principles of sustainability.

        The Blue Lagoon. A wonder of the world. A world of wonder.

        Landsbankinn
        - leading financial institution
        Landsbankinn

        Landsbankinn is a leading Icelandic financial institution. It offers a full range of financial services and is the market leader in the Icelandic financial service sector with the largest branch network.

        The present bank was established on 7 October 2008 but the history of its predecessor dates back to 1886. The bank is owned by the National Treasury of Iceland, which holds 98.2% of its share capital, and other shareholders who own 1.8%.

        Landsbankinn’s strategy is to provide comprehensive financial services that meet customer’s needs. It emphasizes providing exemplary service to customers, developing e-banking for their convenience, increasing the efficiency of support functions, modernizing its technology and ensuring effective utilization of its balance sheet.

        The bank’s vision is to be exemplary and its role is to be a trusted financial partner.

        Special emphasis is placed on promoting a performance-oriented culture in the bank. To follow up on the implementation of this strategy, the bank has defined key goals which are measured regularly to determine progress. These goals include, for example, customer satisfaction and loyalty, profitability, cost efficiency and the correlation between risk appetite and employee satisfaction.

        Landsbankinn wishes to lead the development of a sustainable society in Iceland by integrating economic, social and environmental concerns in its operations. The Bank aims to ensure that both its owners and society at large benefit from its activities.

        It intends to achieve this aim by building solid infrastructure and a strong team of 1.100 employees, by listening to its customers and by respecting and encouraging its employees to actively participate in their community. Landsbankinn was a founding member of Festa, a Centre for Corporate Social Responsibility, and is a member of the UN Global Compact.

        Landsbankinn has been a proud sponsor of the Reykjavik Pride since it was first celebrated in Iceland.

        Dohop
        - get inspired
        Dohop

        Dohop allows people to find the cheapest flights available with just one click. Founded in Reykjavik in 2004, it is the only Icelandic company of its kind and quickly became the go-to tool for finding cheap flights among the locals. Dohop finds the best deals among hundreds of different airlines and online travel agencies, to make sure that the user is getting the cheapest price. Dohop also offers hotel and car rental search engines, so users can make all of their travel bookings from a single website.

        Dohop‘s specialty is finding so-called “self-connect” flight options, which can save travelers money by booking a ticket through two or more different airlines. The ability to look for these self-connect option is what sets Dohop apart from its competition, as it can save people hundreds of dollars on certain routes.

        More recently, Dohop has developed a unique product called Dohop Go!, which allows users to check for the cheapest available flights from their home airport. This tool is perfect for those who are looking for travel inspiration but are not willing to overpay for their flight ticket. Dohop Go! is now available in the Dohop Flights App, both for Android and iOS, along with its traditional flight, hotel, and car search engines. “

        VSÓ Ráðgjöf

           

          VSÓ Ráðgjöf er alhliða ráðgjafar- og verkfræðifyrirtæki sem leggur áherslu á trausta og faglega þjónustu sem tryggir viðskiptavinum hagkvæmustu lausnir hverju sinni, skilar raunverulegum árangri og stuðlar að samkeppnisforskoti.  Á skrifstofum VSÓ í Reykjavík og í Noregi starfar yfir 80 manna samhentur hópur verkfræðinga og annarra tæknimenntaðra starfsmanna.

          Macland
          - for all your Apple needs
          Macland

          From starting out as a proper startup with only a good idea and the need to change things, to becoming an established company with 6 employees. Starting from scratch and expanding organically has allowed us to love our expansion and take our customers on the ride with us.

          Macland is located at Laugavegur 23 (101, Downtown Reykjavik)
          For all your Apple needs. We are here.

          Ísey skyr
          - once tasted never forgotten

          Our Story
          Once upon a time, 1,100 years ago in fact, Nordic settlers began arriving in Iceland. They brought with them the skills and knowledge for producing skyr. As time passed, the know-how and recipe for this nutritious food slowly faded out elsewhere in the Nordic region. Luckily, the Icelandic skyr-making tradition continued.

          For centuries, Icelandic skyr formed a cornerstone of the national diet, helping to keep people strong in living conditions that were often harsh. On family farms countrywide, it was the women who nurtured this dairy and passing on both the recipe and the original Icelandic skyr cultures from mother to daughter.

          Ísey skyr builds on this remarkable legacy. It was some of those very same women, the recipients of their mothers’ expertise, who, around 90 years ago, taught Icelandic dairy scientists the art of skyr-making. The production process is more high-tech these days, and the quality standards more rigorous. However, the basic recipe and the use of original cultures to ferment the skimmed milk remain the same. Protein rich, fat-free, creamy and delicious – Ísey skyr is as relevant to consumers now as it was all those centuries ago.
          This is our secret and you are in on it

          You can read more about Ísey skyr on our website.

          Contact Us


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